10 things that make a good brief:
- A clear content
- Enjoyable/fun/appropriate
- A defined audience
- Specific outcomes
- Appropriate tone of voice
- Scope for development
- Clear deadlines
- Realistic expectations

1 comment:

  1. Anonymous30 April 2010 at 12:01

    Really nice documentation of the workshop - very clear, neat and easy to understand. Your blog is all up-to-date and well laid out. So I guess its judt time to start posting initial ideas!

    ReplyDelete

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