The Brief
Design the branding, identity and stationary for 5 freelancers/companies of your choice.
Concept
Depends on freelancer/company.
Considerations
How will the branding represent the business/freelancer?
Should it promote their skills?
Colour - What does it/can it say about them?
How will it be continued through to web?
How can it be adapted through to the interior?
Target audience
Possible clients (depending on the company)
Tone of voice
Simple, eye catching, easy to understand.
Background
Depends on the freelancer/company.
Mandatory requirements
Typographically driven.
Logo, letterhead, business cards and general stationary. Again, depends on the freelancer/company.
Deliverables
A2 boards.
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